CANTON, OH (Oct. 4, 2011) – On Friday, Oct. 14, Deborah Chaddock Brown, web writing expert and master diffuser of all social media mystery, will explain how to harness the power of social media and tailor it to target your customers and potential customers. You’ll leave with a guide to getting the most out of social media during your busy day at this digitally-focused AultCare Fast Break Breakfast! During the event, you’ll learn a quick-step plan to maximizing your social media efforts, including:

*How to identify your primary goals for social media

*Determining your audience and the specific value they bring to your business

*Creating a brand strategy that incorporates all of your online accounts

*Assessing your personal commitment and learning how to fit social media activities into your jam-packed day.

Registration begins at 7 a.m. with the program and breakfast following at 7:30 a.m. AultCare Fast Break Breakfasts are held at the Courtyard by Marriott, located at 4375 Metro Circle in North Canton. Tickets are $18 for Canton Regional Chamber of Commerce members, $21 for member tickets purchased less than 48 hours in advance and $25 for non-members. Tickets are available online at, or by calling (330) 458-2070. Beyond this important segment of the program, Fast Break attendees have the opportunity to obtain business leads through enjoyable networking activities at an event that has built a reputation as one of the most energetic lead-producing sessions around. Bring a door prize valued at $15 or more and receive 30 seconds at the microphone to promote your business.