CANTON, OH (Nov. 4, 2011) – No one knows your business better than you do. But do you know how to tell potential customers so they understand it, too? That’s how you create your “message” and it can be harder than it sounds. Join us for the Aultcare Fast Break Breakfast on Friday, Nov. 11, as marketing communications guru Sue Grabowski, president of Grabowski & Company, explains common messaging pitfalls, how to avoid them, and why getting an outside perspective on what you do might be the best tool for explaining it to your customers. Learn how to clarify the key messages of your business, stick to them, and successfully tell the masses how great you really are!


Registration begins at 7 a.m. with the program and breakfast following at 7:30 a.m. AultCare Fast Break Breakfasts are held at the Courtyard by Marriott, located at 4375 Metro Circle in North Canton. Tickets are $18 for Canton Regional Chamber of Commerce members, $21 for member tickets purchased less than 48 hours in advance and $25 for non-members. Tickets are available online at, or by calling Monique Thompson Kennedy at (330) 458-2070. Beyond this important segment of the program, Fast Break attendees have the opportunity to obtain business leads through enjoyable networking activities at an event that has built a reputation as one of the most energetic lead-producing sessions around. Bring a door prize valued at $15 or more and receive 30 seconds at the microphone to promote your business.


About the Speaker: Grabowski is president of Grabowski & Co., a marketing communications firm launched in 1997. The firm serves Fortune 500 companies, such as The Timken Company and Progressive Insurance, and approximately 30 other businesses and organizations, including Malone University, Morgan Engineering, Akron Children’s Hospital, Kenan Advantage Group, Employers Health and Coblentz Chocolates. Grabowski and her team of 11 develop and implement marketing plans that lead to well-written and designed Web sites, print materials, public relations pitches and social media promotions. Grabowski & Co. has won more than 30 local ADDY® awards, as well as a Business Excellence Award from the Canton Regional Chamber of Commerce. She is a graduate of GlenOak High School and Malone University, where she earned a bachelor’s degree in communications with a concentration in journalism. She and her husband Leonard are raising their three children in Lake Township.